many happy redeliveries…

many happy redeliveries…

January 20th, 2010 // 1:23 pm @ // 2 Comments

It’s my Birthday today and I’d just like to thank everyone for the deluge of cards that arrived this morning. They were both lovely. The ninja postman has however struck again. I can only assume that he crept to the door while I was showering to leave the “sorry, you were out” card. Well the joke’s on him. I wasn’t out, I was in.

Now I have to wait till Friday for my parcel, by which time my Birthday will be a dim and distant memory.

Bastard.

Back in the realm of advertising though, I have a question. Does anyone else in the world believe that £1.00 is known anywhere, by anybody, as a “bob“?  Surely that, and I apologise for going pre-decimal here, was a shilling. Or even 5p. It’s never, ever been a pound, regardless of what McDonalds latest tv ad would have you believe. I know I shouldn’t care but, as a professional copywriter, ( no sniggering at the back ), I do. Another question. Why, when Ronald has surely been around for a bit and seen loads of ads, are McDonalds campaigns  so consistently terrible?

And another thing Ronald, Take off that stupid clown suit and grow up man. You just look creepy.

Not as creepy as this though.

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2 Comments → “many happy redeliveries…”


  1. Gary

    12 years ago

    Someone on a forum got this official response from Mc-D’s:

    I am writing further to your email regarding our new Saver Menu TV advertisement. I was
    very sorry to learn of your disappointment and offer my apologies for any confusion caused.

    I understand that you are unhappy with the word ‘bob’ being used to describe a pound coin
    and I am grateful for the opportunity to address your concerns.

    Although a ‘bob’ was formerly used as a slang term for the shilling until the
    introduction of decimalisation in 1971, research has shown it is now more commonly used as
    slang for a pound or money in general. As with many words in the English language, the
    technical meaning of words can change over time and although the word remains in use, what
    it signifies may develop into something else. For example, a friend asking you to “lend me a
    few bob” may invariably be asking for a few pounds, rather than multiples of 5p.

    I am however sorry the commercial was not to your liking and we have noted your
    comments, which have been forwarded to our Marketing Department for their reference.
    They will of course bear these in mind for any future promotions.

    Thank you for taking the time and trouble to contact us.

    Regards,

    Katherine Hunt
    Internet Response Team

    McDonald’s Customer Services Department
    11 – 59 High Road
    East Finchley
    London
    N2 8AW


    £1 Still a Pound wit..Watch the ad…


  2. andy

    12 years ago

    Thanks Gary. I’m so glad that others care too. However I do think that we should perhaps get out more.


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